Cosentino Group, one of the global leaders in the production and distribution of innovative surfaces for the world of architecture and design, announced the launch of the “Cosentino We” platform, a new international digital community that connects the various professionals who choose and endorse the Dekton®, Silestone® and Sensa by Cosentino® surfaces.
This is in line with the company’s philosophy to recognise teamwork as a key factor in the milestones it has achieved and as a company oriented towards its customers and partners. The new platform also forms part of the digital transformation initiative the company is spearheading. This project is based on a new digital ecosystem that takes the company’s existing loyalty programme one step further, transforming the means of collaborating and communicating and opening the door to new professional segments such as architects and designers.
General Manager of Cosentino Southeast Asia, Pablo Abad Gomez expressed, “Since the launch of Cosentino We last April, we have seen more than 300 professionals joining the platform. Now as we plan to make this platform available to more people in various parts of the world including end users by next year, we hope to be able to bridge the communications among professionals of diverse backgrounds to come together through collaborations and sharing of ideas to showcase the best of Cosentino’s brands in a highly interconnected world.”
Cosentino We offers a range of opportunities for stonemasons, kitchen retailers, architects and designers to grow their businesses, such as better access to information, enhanced ways of experiencing the brands and products thanks to new and agile digital tools, a closer relationship with the end client, greater visibility and awareness for their projects and the creation of a dialogue among professionals from different nationalities, and even different languages.
Cosentino We offers four levels of collaboration, simplified according to professional segments: “Pro”, “Elite”, “Premium” and “Platinum”. The approach taken by Cosentino We is characterised by the development of tools that motivate and respond to the needs of each of the profiles it includes, with the speed and agility that the world of digital is able to provide.
The result of two years’ hard work, Cosentino We is part of the digital transformation process that the company is currently undergoing, with the aim of leading the digitalisation of the sector and its own internal processes in order to inspire and promote loyalty among clients and partners. Initially launched in Dubai, Brazil, Sweden and Singapore, Cosentino We will be implemented in a total of 20 countries in 2019 and extended to further markets in 2020.
Check out Cosentino We here.