Persada JCB Opens New Headquarters in Indonesia
Persada JCB has opened a dedicated, purpose-built new headquarters in Indonesia, supported by manufacturer JCB. Based in Palembang, Sumatera, Persada’s brand new, $1 million-facility provides businesses with access to JCB’s entire family of machines – as well as specialist support and maintenance services.
Anthony Azis, Marketing Director Persada JCB, says, “We want our customers to understand for themselves how we can better support their businesses through this new facility. It means our technicians can take care of our customer’s JCB machines, whatever their condition. By ensuring they achieve maximum uptime through parts availability or on-demand technical support, we are making good JCB’s aim to make their lives easy in a hard world.”
The new facility, set over a 2,400-square-metre site, provides an unrivalled level of technical support. A 25-strong team will overhaul machines in the dealership’s workshop and deliver other services including: on-site assistance, local spare-part services, and the telematics-based machine monitoring system – LiveLink–which enables customers and Persada to track and maintain their machines. This is all backed up by a 24/7 hotline that delivers help to customers, wherever and whenever they need it.
Visitors to the dealership in Palembang will gain the full JCB experience, with greater access to JCB’s world-leading family of machines. The full range is available at the new facility, including popular models such as the 3CX and 3DX Backhoe Loaders, the JS205 and JS305 Tracked Excavators, and a range of telescopic handlers. The range is also set to include the new JCB116 Soil Compactor, which delivers up to 15 percent fuel savings and vastly improved compaction performance against the outgoing model.
This new partnership between JCB and Persada is evidence of a wider strategic move from JCB to support customers and their businesses across the region. Persada have ambitious plansto open similar facilities in all of Sumatera’s provinces including – Jambi, Bengkulu, Aceh, Bangka & Belitung and Batam – by 2020.
